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The New York Times..."[The Middle-Class Millionaire] offers tremendous opportunities to those who know how to accommodate him. The book abounds in examples of new services created..."
The San Francisco Chronicle... "Occasionally, a book emerges that establishes a new reality. That strikes me as the case with The Middle-Class Millionaire..."
Bloomberg..."If you think the timing is rotten for a book called The Middle-Class Millionaire, you may lack the drive to become one..."
Newsweek..."Impressively thorough."
Click for more press reviews and mentions about The Middle-Class Millionaire.
Testimonials from past speaking hosts
Million Dollar Round Table
"When someone like Lewis Schiff can capture the attention of the world's most successful life insurance and financial services professionals, you know he's onto something important."
Mark Dorfman
"Top of the Table" Advisory Board Member, Divisional Vice President
Million Dollar Round Table
Former U.S. Surgeon General
"During an engaging presentation, Lewis Schiff presented rigorous research, exceptional analysis and insight. He challenged us to view the middle class through a unique lens; one that refracts middle class values, aspirations and goals in an entirely different and new light."
Richard Carmona, MD, MPH, FACS
17th Surgeon General of The United States
Canyon Ranch
"Lewis' presentation was a thought-provoking and insightful look into an emerging affluent market that can't be ignored. His words resonated with us in the hospitality and travel industry and his observations have sparked discussion and awareness of the middle-class millionaires' unique attributes, values, behaviors and attitudes. Our executives are eager to capitalize on what we learned and create new opportunities to address this influential group."
Roxanne Housely
Vice President, Canyon Ranch
Society for Innovative Medical Practice & Design
"Lewis Schiff, co-author of The Middle Class Millionaire and other works entertained and educated the gathered members of The Society for Innovative Medical Practice Design (SIMPD) at our annual conference in Las Vegas May 5, 2008 as the keynote speaker. He is talented and well informed on a wide variety of economic and social issues of interest to physicians and the business world, especially those who seek to understand future marketing trends and opportunities. He stimulated and then answered numerous questions from an already astute audience of concierge physicians who in post meeting surveys rated his presentation as excellent.
I can highly recommend him as a keynote for any organizations with similar interests. No doubt general audiences would also be fascinated with his observations."
Thomas W, LaGrelius MD, FAAFP
President, Society for Innovative Medical Practice & Design
Luxury Marketing Council - Florida
"More than a few considered Lewis Schiff to be the finest and most insightful presenter we've had speak at The Luxury Marketing Council Florida. His desire to inform and directives are invaluable to anyone marketing to the affluent. Furthermore, his desire to share and his affability made him a rock star among the elite."
Christopher P. Ramey
President, Affluent Insights
Chairman, The Luxury Marketing Council Florida
TD Ameritrade
"Lewis Schiff's insight into the affluent marketplace is remarkable. Not only does he speak to the data about this rapidly growing group of middle-class millionaires, but he also brings their hopes and dreams to life. This information is invaluable to advisors who are trying to meet the needs of this group, especially as they progress through various life stages. The advisors that work with TD AMERITRADE Institutional truly enjoyed Lewis' presentation and walked away with insight that will help them grow their businesses."
Kristin North, Vice President, TD AMERITRADE Institutional
TD AMERITRADE Institutional, Division of TD AMERITRADE Inc., member FINRA/SIPC.
Luxury Marketing Council - New York
"The author of 'The Middle Class Millionaire' has his finger on an important pulse: people with money. Especially in a shaky economy, they are a neglected and highly fertile segment of the luxury marketplace. And THEY'RE NOT DISAPPEARING. People with money and sophistication must be courted, surprised, delighted and given bespoke experiences that they will talk about with their friends. Lewis shows how to court them, how to make them more loyal over time, how to profit from understanding them better and bringing them value-add experiences. If you're a marketer that knows you don't know it all, you must know about Lewis and his work."
Greg Furman, Founder, CEO
Luxury Marketing Council
Luxury Marketing Council - California
"Lewis has a way of taking his compelling research, applying unique anecdotes, and mixing in a little humor to create an engaging presentation. I found his program captivating and useful, giving my group and me some real-world applications from his extensive studies."
David Winter
President
The Luxury Marketing Council, Los Angeles, Orange County
University of Washington School of Law
"Lewis Schiff is a smart and engaging speaker who has a lot to offer academic audiences. The research he and Russ Prince write about in their book Middle Class Millionaire is more relevant than ever in these economically challenging times. Lewis' presentation to law and business faculty, staff and students at the University of Washington was thought provoking and well received."
Sean O'Connor
Associate Professor,Faculty Director, Entrepreneurial Law Clinic
University of Washington School of Law
Luxury Marketing Council - Boston
"Lewis Schiff delivered an excellent, thought-provoking and stimulating presentation to The Luxury Marketing Council of Boston late, last month. His book The Middle Class Millionaire and the detailed research behind it, formed the basis of his contention that a new class of millionaires has arisen from Middle-Class roots. Our audience was positively engaged and highly interested in Lewis' thesis. For me it was refreshing to see someone in the luxury arena talking from the basis of detailed, factual research rather than 'gut feel'".
Richard Wycherley,
Chairman and Founder, The Luxury Marketing Council of Boston
America Economia
"I meet with many people in the course of my business but your views and the knowledge that you have gathered writing The Middle Class Millionaire were really thought provoking. So were your comments about the "coach vs. concierge approach" and the fact that for middle-class millionaire children, education is increasingly coach-based. Your insights about the profile of students colleges and universities are looking for was equally fascinating. In short, I loved it all."
Nils Strandberg
Publisher, America Economia
New York Society of Security Analysts
Lewis Schiff spoke at the New York Society of Security Analysts (NYSSA) as part of the ''Authors at NYSSA'' program, which i chair. This followed my review of his new book The Middle Class Millionaire . His book and talk were of great interest to NYSSA members, who now number in excess of 10,000 and are spread across the whole spectrum of financial services. NYSSA has long had a committee and programs on the high net worth market, which is the focus of the book. One central message of Lewis Schiff was to listen to what clients want, which is often ignored by financial professionals who are solely concerned with their investment products.
Bill Hayes, Chairman of the Board, and Past President
New York Society of Security Analysts
Recent Press Releases
Speaking Clients
Commonwealth Club, San Francisco
Million Dollar Roundtable "Top of the Table"
New York Society of Stock Analysts
Society for Innovative Medical Practice & Design
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